Google AdWords: Ad Extensions – Seller Ratings

[vc_row type=”full_width_background” full_screen_row_position=”middle” bg_image=”5813″ bg_position=”left top” bg_repeat=”no-repeat” bg_color=”#ff0059″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”8%” bottom_padding=”10%” enable_gradient=”true” color_overlay=”rgba(255,0,89,0.94)” color_overlay_2=”rgba(255,50,0,0.71)” gradient_direction=”left_t_to_right_b” overlay_strength=”0.95″ shape_divider_position=”bottom” shape_divider_height=”350″ bg_image_animation=”none” parallax_bg=”true” parallax_bg_speed=”fast” shape_type=”waves_opacity_alt”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading]

Google AdWords

Ad Extensions: Seller Ratings

[/split_line_heading][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” equal_height=”yes” content_placement=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”8%” bottom_padding=”5%” id=”discover” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”2/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” text_align=”left” css=”.vc_custom_1504128844236{margin-right: -1px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-left”][nectar_single_testimonial testimonial_style=”bold” color=”Extra-Color-1″ style=”bold” quote=”Improved Trust
With AdWords Extensions”][vc_column_text]Google AdWords provides extra tools to get you better CTR.

A properly implemented campaign can get you a lifetime of improved ROI.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”5%” bottom_padding=”5%” overlay_strength=”1″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading]

Objective: To grow online bookings via Google AdWords

Without increasing the budget

[/split_line_heading][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”padding-3-percent” column_padding_position=”top-bottom” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_column_text css=”.vc_custom_1550224050687{padding-right: 10% !important;}”]Theory: A Nielsen study shows that consumers place a very high level of trust on consumer opinions posted online.

Our Approach: To grow bookings without increasing the online ad spend, we faced the challenge of improving the conversion rate of our AdWords campaigns. AdWords has recently launched the seller rating extensions, that allow you to show reviews from third-party websites directly into your ad. We implemented this to pull in the brand’s Feefo reviews into Google search results.[/vc_column_text][/vc_column_inner][vc_column_inner column_padding=”padding-3-percent” column_padding_position=”top-bottom” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom” delay=”100″][vc_column_text css=”.vc_custom_1550224460821{padding-right: 10% !important;}”]Having a strong seller rating lets your buyers know that you are a trusted business and improves the performance of your ad campaigns. According to Google, adding seller ratings to ad-campaigns increases the click-through rate by upto 17%. This directly reduces your cost-per-click and also improves the quality of traffic that is visiting you.

Your ad rank comprises of the bid, the quality of your ad, and your landing page. By optimizing any or all of these, we can significantly improve your traffic and conversions without increasing budgets.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading]

Results

[/split_line_heading][vc_column_text]The click-through rate of the campaign increased by 18% and the conversion rate saw a monumental improvement of 24%.[/vc_column_text][image_with_animation image_url=”6276″ alignment=”center” animation=”Fade In” border_radius=”none” box_shadow=”none” max_width=”100%”][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”4%” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/12″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][/vc_column][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”5/6″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text max_width=”500″]

Results in numbers

[/vc_column_text][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”padding-4-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][milestone heading_inherit=”h2″ symbol_position=”after” subject_padding=”2%” color=”Default” effect=”count” symbol_alignment=”Superscript” milestone_alignment=”default” number=”18″ symbol=”%” subject=”More Engagements” number_font_size=”92″ symbol_font_size=”40″][/vc_column_inner][vc_column_inner column_padding=”padding-4-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][milestone heading_inherit=”h2″ symbol_position=”after” subject_padding=”2%” color=”Default” effect=”count” symbol_alignment=”Superscript” milestone_alignment=”default” number=”24″ subject=”More Conversions” number_font_size=”92″ symbol=”%” symbol_font_size=”42″][/vc_column_inner][/vc_row_inner][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/12″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][/vc_column][/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” bg_color=”#ffffff” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-10-percent” column_padding_position=”all” background_color=”#ffffff” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”We Build On Success” font_container=”tag:h5|text_align:left|color:%23bfbfbf” use_theme_fonts=”yes” css=”.vc_custom_1550221994345{margin-bottom: 10px !important;}”][vc_custom_heading text=”$150K Profits Generated By The Second Month” font_container=”tag:h2|font_size:40|text_align:left|line_height:50px” use_theme_fonts=”yes”][vc_column_text css=”.vc_custom_1550224912692{margin-top: 30px !important;margin-bottom: 30px !important;}”]With the success of this campaign, we encouraged the client to proactively reach out for getting reviews from happy customers. This process now has benefits even beyond paid search because Google announced that online reviews will have a significant organic ranking impact as we move ahead.[/vc_column_text][bar color=”extra-color-gradient-1″ title=”More Conversions” percent=”24″][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”4%” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][image_with_animation image_url=”5976″ alignment=”center” animation=”Fade In” border_radius=”none” box_shadow=”none” max_width=”100%”][image_with_animation image_url=”5977″ alignment=”center” animation=”Fade In” border_radius=”none” box_shadow=”none” max_width=”100%”][/vc_column][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”2/3″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][split_line_heading]

Your Marketing Partner

[/split_line_heading][vc_column_text]At AdCortex, we have had years of experience with major networks like Google and Facebook.

We have expertise in ad-copy writing and budget management and we make sure that your campaign is getting only the absolute best ROI.

We have recognition from the largest advertising networks. This allows us to provide you with the best support, tools, and resources to create a successful advertising campaign regardless of your budget.[/vc_column_text][/vc_column][/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” equal_height=”yes” content_placement=”middle” bg_color=”#333333″ scene_position=”center” text_color=”light” text_align=”left” top_padding=”17%” bottom_padding=”9%” enable_gradient=”true” color_overlay=”#ff1053″ color_overlay_2=”#ff4f0f” gradient_direction=”left_t_to_right_b” overlay_strength=”1″ enable_shape_divider=”true” shape_divider_position=”top” shape_divider_height=”250″ bg_image_animation=”none” shape_type=”waves_opacity_alt”][vc_column centered_text=”true” column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom”][vc_column_text]

HAVE WE GOTTEN

YOUR ATTENTION YET?

[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-bottom” delay=”100″][nectar_btn size=”jumbo” button_style=”regular” button_color_2=”Accent-Color” color_override=”#ffffff” solid_text_color_override=”#ff0245″ icon_family=”none” url=”#” text=”GET STARTED” margin_top=”25″ margin_right=”10″ margin_left=”10″ css_animation=”flash”][/vc_column_inner][/vc_row_inner][/vc_column][vc_column centered_text=”true” column_padding=”padding-2-percent” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”3px” width=”1/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”3px” column_border_color=”#ffffff” bg_image_animation=”none”][text-with-icon icon_type=”font_icon” icon=”icon-exclamation-sign” color=”Extra-Color-2″]

Your Wait Is Costing Your Business

Not marketing to save money is like stopping a clock to save time. Doesn’t work![/text-with-icon][/vc_column][/vc_row]

AdCortex offers Integrated Digital Marketing services to startups and businesses. As fans of the scientific method, we at AdCortex combine science with all our digital marketing activities. Our formula is a method for designing and optimizing high-performance marketing campaigns. Get in touch to power up your digital presence starting today!

© Adcortex. Owned & Operated by ZenCommerce LLC. All Rights Reserved.